Help us, help them - Lifeline Appeal Together we can end the harm, abuse & exploitation of older people across the UK Action on Elder Abuse is a truly unique charity, supporting thousands of older people who are victims of despicable acts of abuse, cruelty and exploitation. After almost thirty years, this inspirational charity now needs its own critical lifeline. Without urgent support, Action on Elder Abuse will need to immediately decrease its support services for older people across the UK. Elder abuse is a shocking and unacceptable societal issue. Most of us will reach old age, and have cherished older relatives. Imagine if your mum or your grandad was being hurt, or your elderly neighbour is suffering in silence. Although official figures estimate that 10% of older people in the UK are victims of elder abuse, we know this is only the tip of the iceberg as so many victims are terrified of speaking up. With the proliferation of loneliness among many of our older people, many are choosing to endure abuse (usually from their own family), rather than risk being on their own. We therefore must not allow our charity’s essential services to end. This is truly an emergency situation for this vital charity. We are therefore making this plea to ensure we can continue to support the estimated 1 million victims of elder abuse across the UK. How you can help: donate £10 instantly by texting AEA10 to 70085 donate any amount online, by clicking the box below follow us on social media and share our posts to help us reach more people (Twitter; Facebook) CLICK HERE TO DONATE NOW Action on Elder Abuse, and the thousands of older people we support, will be incredibly grateful for any donation, grant or gift that you make to us. For example: £10 will pay for a volunteer to visit an older person through our Elder Abuse Recovery Service £20 allows us to visit an older people's group to provide advice and support £1,000 will train Helpline Volunteers to provide advice and support to victims of abuse £25,000 will pay for our campaign worker to fight for changes in the law for better support and protection for older people But of course, any amount will help change the life of an older person who is suffering, and will be a lifeline for this vital charity. We have exciting plans for further developing our services over the next few years in a sustainable way, but we need help in the short-term to realise our potential. Together we can end elder abuse.